:: i will attempt to piece together the fragments that make up my loose understandings of all things representational. i will then attempt to sew together letters & words & punctuation to communicate these understandings to you - a generous public ::
( A POLEMICAL BEGINING )
amateur representationalists of the world unite : you have nothing to lose but any interest in mass media
! take to yr cameras ! yr darkened rooms & cinematic memories. . .
let us, if you will please, grab hold of the modes of production.
how to counter our vapid image saturated society ?
do nothing but make pictures, instinctually if perhaps blindly.
the medium for the revolution's sake begets : death to seamless commercial aesthetics ! throw away yr spot tone & pro lighting kits & understand that truly beautiful photographs exists all around, just waiting to be realized & 'clicked'.
photographs are made in the time that takes to make them
photographs are in the making - so why do we constantly attempt to hide the seams of our means of production ? ( this is step one : embracing yr 'mistakes' )
the medium is inextricably linked with the commercial world – it’s true. yet the art world acts as if jeff wall's mimicking of advertising (& proliferation of modernism) is THE solution. devoid of dust & digital noise his light boxes hit our consciousness with a thunderous $$$. a lightening bolt struck earth, but it looked so much like the Coke-a-Cola ad that proceeded, i paid it no heed. we must learn to turn away from the already existing, so that we may return to representation with renewed veracity. we need not adopt the language of advertising & celebrity culture to make ourselves more understood. i suggest a return to the primitive, the explanatory (grain, pixels, chemical stains, oh my !) ,a conversation about a conversation can be the most satisfying conversation of all.
show me some thing new, show me some thing that does not want to sell & I will show you an original photograph.
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